The brief was simple — can you design a repeating pattern that organically includes our logo and some feathers? The results speak for themselves. Originally produced in two colourways, I worked with the design team at Lululemon’s girls’ line, Ivivva, to develop this pattern, along with others, for their Fall 2011 season. A dream project where I got to creatively flex and solve a problem in an interesting and organic way.

Feather Camo-Pattern used on Fall 2011 Apparel

—

Client: Lululemon Athletica, Ivivva